Tussle between television channels and film producers
A
tussle between television channels and film producers has created a lot
of problem for the satellite rights of films. And the problem is also
faced by Aamir Khan starrer ‘PK’.
A
source said, "Over the last six months, no satellite deals have been
finalised due to a standoff between the channels and the film
producers."
Most of the producers are not selling their film's rights as they are not getting a fair amount for their film. "Earlier, the satellite deal used to help recover nearly 40 per cent of the film cost but not anymore," added the source.
A senior
associate of the satellite market said, "There are producers who are
ready to sell their films at a distress price as their films have not
made money at the box office. But there are a number of big ticket
films that released this year which have not sold their satellite
rights yet as they are not getting their due price. This includes films
that have earned Rs 100 crore through a theatre release."
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